Toyota Motor North America R&D
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April 11, 2026
Toyota Motor North America reported lower overall U.S. vehicle sales in March but saw growth in electrified models which now account for more than half its monthly deliveries. The company highlighted record performances from select hybrid models despite ongoing production challenges.
Read more →April 11, 2026
Toyota has launched its 'What’s Your RAV4?' marketing campaign introducing the redesigned sixth-generation 2026 Toyota RAV4. The initiative highlights new features including hybrid powertrains and advanced technology aimed at diverse drivers. Creative content will appear across major TV networks and digital platforms.
Read more →April 3, 2026
Scott Cooke will retire as president and CEO of Toyota Financial Services after more than twenty years with the company. Alec Hagey has been named his successor effective April 6. The transition aims to maintain operational excellence for customers across the U.S.
Read more →
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